In Episode 148 of the Best Coach Ever podcast, we’re getting real about the mistakes that keep coaches stuck when they’re trying to scale to $10K, $20K, or even $50K+ months. Scaling isn’t just about working harder or slapping together new offers—it’s about making the right strategic moves at the right time. And let’s be honest, a lot of coaches are making moves that are actually holding them back.
We break down four major mistakes that keep businesses stuck: expanding a product suite too soon, constantly launching new offers without strategy, chasing shiny new marketing tactics instead of sticking to what works, and ignoring the real bottlenecks in their business. If you’ve been throwing spaghetti at the wall, feeling overwhelmed by slow growth, or struggling to convert at higher price points, this episode is packed with insights to help you course-correct and finally scale with confidence.
If you’re serious about breaking out of your current revenue plateau and scaling in a way that doesn’t burn you out, this episode is a must-listen. Get ready for some tough love and strategic shifts that will set your business up for real, sustainable growth.
In this episode, we cover:
1) The Perfectionism Trap & Blanket Dome Setup [0:00 – 6:30]
-Why perfectionism will kill your progress (and why this episode almost didn’t happen).
-A behind-the-scenes look at recording under a “blanket dome” for better podcast acoustics.
2) Mistake #1: Expanding Your Product Suite Too Soon [6:31 – 16:50]
-Why adding more offers before you’ve mastered your core offer leads to more problems, not more money.
-The difference between scaling out of overflow vs. desperation.
3) Mistake #2: Offering Too Many Things, Too Soon [16:51 – 26:40]
-How constantly launching new offers creates confusion for your audience and dilutes your brand.
-Why being known for one primary solution first is the fastest path to growth.
4) Mistake #3: Shiny Object Syndrome – Jumping from Strategy to Strategy [26:41 – 39:30]
-How constantly switching tactics and not giving them time to work is keeping you stuck.
-Why most business strategies need at least 30-90 days of consistent effort to see real results.
5) Mistake #4: Ignoring the Bottlenecks in Your Business [39:31 – End]
-How to identify the “dams” and leaks in your business that are preventing growth.
-Why fixing bottlenecks (instead of chasing new strategies) is the key to breaking through income ceilings.
Connect with Lynette:
Instagram: https://www.instagram.com/lynettemarieh
Fitness Coaching Business Accelerator: https://fcbaprogram.com
The Wellness CEO Mastermind: https://wcmprogram.com
