In Episode 149 of the Best Coach Ever podcast, we’re calling out the biggest mistakes keeping coaches stuck in the scaling struggle. If you’ve been hustling hard but your revenue refuses to budge, consider this your official wake-up call. Scaling isn’t about piling more on your plate—it’s about making smarter moves at the right time. And let’s be real, way too many coaches are unknowingly sabotaging their own growth.
We’re breaking down the five mistakes that are secretly holding your business back: diving into passive offers before you’re ready, ignoring key business metrics (because “vibes” aren’t a strategy), over-relying on automation instead of actual human connection, treating your business like a side gig instead of a legit company, and dodging direct sales like it’s the plague. If you’re stuck at $5K months and wondering why scaling feels like a never-ending uphill battle, this episode will shake up your mindset and give you the roadmap to sustainable growth.
If you’re serious about stepping into those $10K, $20K, or even $50K+ months without spinning your wheels or burning yourself out, this one’s for you. Buckle up—there’s some tough love ahead, but it’s exactly what you need to break through. Let’s get to work!
In this episode, we cover:
1) Why Passive Offers Won’t Save You (Yet) [0:00 – 10:47]
-The illusion of passive income and why it doesn’t work for most coaches early on.
-Why a small audience makes it nearly impossible to generate significant income from low-ticket offers.
2) The Power of Tracking Your Metrics [10:48 – 19:36]
-Why relying on “vibes” instead of data keeps coaches stuck.
-Key metrics to track (conversion rates, lead sources, audience growth) and how they impact business decisions.
3) Why You Shouldn’t Automate Too Soon [19:37 – 28:52]
-How over-reliance on sales funnels and automation can actually hurt conversions.
-Why direct, personal engagement is still the fastest path to landing clients.
4) Treating Your Business Like a Company, Not a Side Hustle [28:53 – 39:21]
-How a lack of structure, planning, and work boundaries creates chaos and stagnation.
-The importance of having a sales plan, content strategy, and work schedule to prevent burnout.
5) The Real Secret to Scaling: Direct Sales & Client Relationships [39:22 – End]
-Why “hands-off” selling is a myth (and what to do instead).
-How prioritizing conversations, connections, and high-ticket offers leads to faster, more sustainable growth.
Connect with Lynette:
Instagram: https://www.instagram.com/lynettemarieh
Fitness Coaching Business Accelerator: https://fcbaprogram.com
The Wellness CEO Mastermind: https://wcmprogram.com